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10 Tips to Boost eCommerce SEO

Selling on the internet can be tough. One of the hardest parts of eCommerce is drawing traffic to your site. There are many ways to achieve this, from social media and email strategies to pure SEO. However, these can often feel like a black box – many eCommerce founders find themselves stuck, thinking “How do […]

7 Super Effective Social Media Tips for Ecommerce

If there’s one thing we’ve learned in the past 10 years, it’s that social media is here to stay. This is great news for online stores as it means there are many people in one place, converging around their interests – perfect for targeted advertising. We’re here to show you 7 super effective social media […]

8 Tips for Writing Awesome Amazon Product Descriptions

Amazon is the most competitive marketplace in the world. But it’s also one of the most lucrative. If you’re selling products online, Amazon is the place to be. Studies have shown that most product searches start on the site, so it’s essential that your products get noticed on Amazon. One of the best ways to […]

12 Effective Tips for Ecommerce Content Marketing

eCommerce content marketing is the engine that drives your sales. However, finding the key to content marketing can be tough. We’re here to help, with 12 tips to smash eCommerce content marketing and boost conversions.   Investing in quality writers It goes without saying, if you want quality results, you need quality writers. Whether you’re […]

9 Tips for Boosting eCommerce Conversions

eCommerce is one of the toughest industries to break into. But it can also be one of the most lucrative. Boosting sales can often seem like an enigma. With many factors to consider – from web design to store economics, increasing conversions sometimes feels like an impossible task. We’re here with 9 tips for boosting […]

Elements of a High Converting Product Page

First impressions are typically made within the first 7 seconds of seeing something. In the fast-paced world of eCommerce, first impressions have never been more important. In a world of short attention spans, your product page design is essential. You need to make yourself memorable to boost conversion rate optimization. Luckily, this isn’t exclusive to […]

Email Marketing for eCommerce Businesses

Since the first marketing email was sent in 1973, quality emails have been one of the most sought-after tools for marketing professionals. If you can master this, your runway will get a whole lot longer. Ecommerce is all about getting your products in front of your customer. After all, they can’t make any purchases if […]

5 Awesome Fashion Product Descriptions to Supercharge Your Clothing Store

The fashion and clothing industry represents almost 20% of total online sales – more during the COVID pandemic. We don’t need to tell you that eCommerce sales are enormous. Growing year on year, online retail is becoming an increasingly important part of the economy. This presents vast opportunities for clothing eCommerce businesses. But here’s a […]

eCommerce Content Marketing – How to Get Started

Online retail is a tricky business. With potentially thousands of competitors and short attention spans, putting yourself in front of customers has never been more critical. eCommerce content marketing is one of the most powerful tools available to you. With one of the highest ROIs of any marketing strategy, content marketing has multiple long-term benefits. […]

How to Develop an eCommerce Content Strategy

Content marketing is one of the most effective strategies for online stores. But, people often think it’s daunting and “best left to the professionals”. We’re here to show you how to develop a strategy that can be molded to almost any eCommerce business. We’re here to take you from A to Z, from the initial […]

How to Create the Best eCommerce About Us Page

When sitting down to write your eCommerce website’s content, you’re more than likely to push the ‘About Us’ page to the bottom of the virtual pile. The thought of writing it can seem tedious and boring with nothing inspirational springing to mind. It may come as a surprise, though, that the ‘About Us’ page is […]

How to Write Fashion Product Descriptions That Sell

As a fashion retailer, it’s imperative that the product descriptions you list on your eCommerce site persuade your customers that they simply must have your items. A great product description is the difference between your next sale and your potential customer looking elsewhere.   The elements of a high-converting product description Whether you’re providing detailed […]

Drop Servicing: Everything You Need To Know

Ever since the pandemic started, a lot of people have opted to start an online business. However, with various business models to choose from, deciding on the best model for you can be difficult. You might have heard of the term “dropshipping” and once or twice have considered entering this kind of business. Another option […]

How to Sell Content Marketing To Clients As An Agency

Are you planning on starting an agency or expanding one? Amongst many different marketing verticals, a great service to offer is content marketing. In this blog post, you’ll learn the basics of selling content marketing services to clients. Attracting clients and making them fond of your services is an entirely different game of precision, analytics, […]

SaaS Content Marketing: What You Need To Know

Running a SaaS business, you already invested in basic content marketing: writing website copy, creating landing pages, posting social media updates, and maybe some blogging. But only when you become strategic with content ideation, creation, distribution, and measurement — setting concrete goals and basing your content investments on data — do you enter the SaaS […]

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